Your Success in blogging is determined by the amount of visitors that
actually visit your blog. Hence the role of search engines in your success as a
blogger cannot be ignored. Most people who visit blogs don't actually know the
URL of these blogs in a real sense but when your blog is search engine
friendly, you will have no problem with getting traffic because your blog's
friends - search engines will always send people to read your blog. Who
wouldn't help a friend?
On the other hand, you lose relevant traffic if your blog is not search
engine friendly. Search engines have certain principles they follow when determining whether
your blog and it contents are search engine friendly or not.
In this pot we are looking at some common SEO mistakes you make that can
actually harm your position in search engine result pages. Ready? Let's go
then!
1. When outgoing links are more than incoming links: The theory of
backlinks is a serious deal as far as search engines are concerned. They count
how many links are points to your blog from outside and also how many links
your blog is pointing to? As you would expect, if the number of outgoing links
exceeds the number of incoming links, your blog is seen as inferior.
That doesn't mean your shouldn't link to other sites but only link to those
websites that deserve it and if you must link to any other site (which perhaps
doesn't deserve a link), you can add a "nofollow" tag to the link.
Example
<a data-blogger-escaped-href="URL HERE" data-blogger-escaped-rel="nofollow">LINK TEXT</a>
this will make search engines to see that link as an
ordinary text and not a link.
2. Misuse of the h1 tag: While the h1 tag is very important on a
webpage. Most search engines require you use just one per page. But other
header tags like h2, h3, h4, etc, can be used as many times as possible.
3. The "Alt" tag in your images are empty? Major search
engines require you use the alternate attribute in your images to describe what
the images are. If you have been missing this then your blog or website is not
search engine friendly.
4. Linking to a page using same anchor texts more than once: If for
example the word football is a very important keyword on your blog and
suddenly you decided to link to a page using that "football" as your
anchor text, the value of this keyword on your page will reduce if your
repeated it more than once as an anchor text.
5. No bold texts? It is always a good practice to bolden all your
major keywords on a page.
6. Linking to low sites You can do this but with caution. If you link
to too many inferior websites or blogs you may not move up quickly on search
engines' page rank.
7. Too many characters in your meta keywords: Most search engine bots
find it difficult to handle more than 160 characters as meta keywords. Hence
your site may be tagged as unfriendly if they find too many characters in your
meta tags.
8. No keyword in meta description? Some search engines like it when
they are able to find some words in your meta keyworword tag also being
repeated in your meta description tag.
Cheers!
Like our Facebook Page and also Follow us on Twitter and also Click Here to subscribe to this blog for you not to miss the next update.
No comments:
Post a Comment